Modern Spin is a contemporary, customer-focused brand in Hamilton, New Jersey that features a large facility with state-of-the art machines, amenities, and exceptional customer service.

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Redefining the traditional laundromat experience, the brand design merges function with personality—balancing modern aesthetics with practical communication to create a cohesive and welcoming laundromat identity.

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A customized washing machine icon in the “O” of “MODERN” and a clean sparkle in the "I," immediately communicates the brand’s purpose while a simple bold typeface conveys the strength and clarity of their services.

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Bright & deep blues reinforce cleanliness, trust, and a cool modern vibe which is used across all marketing materials in a playful, bubbly manner. Welcoming families to do their laundry with ease of mind.